By S. Janssen
The writer investigates the concepts of 8 publicly indexed banks in Britain and Germany within the context of eu monetary integration. facts is equipped that banks with shielding innovations fared larger than these which tried to damage out of a coherent economic climate with a view to embody new company possibilities.
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148). Therefore, it may be postulated that commercial conflicts are a continuation of politics by other means, which puts contemporary strategic management into the light of contributions made by military strategists. C. by Sun Zi Bingfa, better known as Sun Tzu (Master Sun) (Sun Tzu, 1963; Senger, 2002, p. 46). Sun Tzu developed 13 basic principles about the art of war, which laid the foundations for the professional science of warfare (Sun Tzu, 1963). These 13 basic principles are: 1. Estimates; 2.
At the start of the Renaissance period, innovations and rapid technological developments revolutionised military equipment and gradually started to influence Western military strategists. Stahel concludes that most indirect strategic considerations lost prominence when Frederick the Great’s reign came to an end (Stahel, 2003, p. 93). The focus of military strategists shifted to the use of armed forces for the total destruction of the enemy through massed concentration of force. This development culminated in Erich Ludendorff’s (1865–1937) concept of “total war”, whereby all areas of the state and society are harnessed for the purposes of war.
These five forces are identified as the threats of new entrants, substitution, bargaining power of buyers, bargaining power of suppliers and rivalry among existing competitors (Porter, 1979, 1980, 1998). Porter’s five forces framework is the most widely used strategic concept applied to the banking industry (Ballarin, 1986; Gardener, 1990; Canals, 1993; Chan & Wong, 1999; Börner, 2000; Hackethal, 2001; Büschgen & Börner, 2003; Smith & Walter, 2003). Ballarin applies Porter’s model to an analysis of the US banking market.
British and German Banking Strategies (Palgrave Macmillan Studies in Banking and Financial Institutions) by S. Janssen